Privacy Policy for The Wild Forge

Last Updated: May 10, 2026

At The Wild Forge, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how your information is collected, used, and shared when you visit or make a purchase from our website (“Site”).

PERSONAL INFORMATION WE COLLECT

When you visit our Site, we automatically collect certain information about your device, including:

Web browser type
IP address
Time zone
Cookies installed on your device
Pages or products viewed
Referral websites or search terms
Information about how you interact with our Site

We refer to this information as Device Information.

We collect Device Information using technologies such as:

Cookies – data files placed on your device that often include an anonymous unique identifier.
Log files – track actions occurring on the Site and collect data such as IP address, browser type, internet service provider, referring/exit pages, and timestamps.
Web beacons, tags, and pixels – electronic files used to record browsing activity.

When you make or attempt to make a purchase through the Site, we collect certain information from you, including:

Name
Billing address
Shipping address
Payment information
Email address
Phone number

We refer to this information as Order Information.

When we refer to Personal Information in this Privacy Policy, we mean both Device Information and Order Information.

HOW WE USE YOUR PERSONAL INFORMATION

We use the Order Information we collect to:

Process and fulfill your orders
Arrange shipping and provide invoices/order confirmations
Communicate with you
Screen orders for potential fraud or risk
Provide updates, promotions, or marketing communications (only if you opt in)

We use Device Information to:

Help detect and prevent fraud
Improve and optimize our website
Analyze customer browsing behavior
Measure the effectiveness of marketing campaigns

SHARING YOUR PERSONAL INFORMATION

We may share your Personal Information with trusted third-party services that help us operate our business and website, such as:

Payment gateways
Shipping and logistics providers
Analytics providers
Website hosting and e-commerce platforms

We may also share your information to comply with applicable laws, regulations, legal requests, or to protect our rights.

BEHAVIOURAL ADVERTISING

We may use your Personal Information to provide targeted advertisements or marketing communications that may interest you.

You can opt out of targeted advertising through services such as:

DO NOT TRACK

Please note that we do not alter our Site’s data collection and usage practices when we detect a “Do Not Track” signal from your browser.

YOUR RIGHTS

Depending on your location, you may have the right to:

Access the personal information we hold about you
Request corrections to your information
Request deletion of your personal information
Withdraw consent for marketing communications

To exercise these rights, please contact us using the information below.

DATA RETENTION

When you place an order through our Site, we maintain your Order Information for our records unless and until you request its deletion, subject to legal or operational obligations.